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DIH Solutions Research

Lugano Hotel Market

Data, trends and market observations for the Lugano hotel market.

Data through: August 2026Data source: Swiss Federal Statistical Office (BFS) · HESTA
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Active marketLugano ↓

Arrivals

Jan–Aug 2026

194,776

-2.3%vs prior-year period

Overnight stays

Jan–Aug 2026

372,554

-4.8%vs prior-year period

Foreign resident share

Jan–Aug 2026

59.2%

-1.2 ppvs prior-year period

Length of stay

Jan–Aug 2026

1.91nights

-2.6%vs prior-year period

Bed supply

August 2026

3.0 k

-3.9%vs prior-year month

Bed occupancy

August 2026

72.0%

-2.5 ppvs prior-year month

Page 1 of the Lugano Hotel Market Report, data through August 2026

DIH Solutions Research

Lugano Hotel Market Report

The latest official figures for the Lugano hotel market, prepared as a concise two-page report: annual view, year to date and market observations.

Data through
August 2026
Scope
2 pages
Languages
English · German
Format
PDF

Free of charge. Instantly in your browser and by email.

Lugano at a glance

Lugano — annual view 2025

Demand, guest mix, supply and net occupancy for the Lugano hotel market across the annual series and the current period. All figures come from the HESTA accommodation statistics of the Swiss Federal Statistical Office (BFS).

Latest official data: August 2026.

Lugano Research

Overnight demand

Overnight stays in millions · Index 2019 = 100

Overnight staysIndex 2019 = 100
Overnight stays (millions)Index (2019 = 100)
0.51m20192019: 0.51m · Index 2019 = 100: 100.00.37m20202020: 0.37m · Index 2019 = 100: 72.10.59m20212021: 0.59m · Index 2019 = 100: 115.40.56m20222022: 0.56m · Index 2019 = 100: 110.60.56m20232023: 0.56m · Index 2019 = 100: 110.20.55m20242024: 0.55m · Index 2019 = 100: 107.80.56m20252025: 0.56m · Index 2019 = 100: 110.90.37mJan–Aug 2026YTD-4.8% vs Jan–Aug 2025Jan–Aug 2026: 0.37m · Current period · -4.8% vs Jan–Aug 2025 (0.39m)
Source: Swiss Federal Statistical Office (BFS) · HESTA · Preparation and analysis: DIH Solutions Research© DIH Solutions

Jan–Aug 2026

Guest mix

Swiss residents
40.8%
Foreign residents
59.2%

-1.2 pp vs prior-year period

59.2%Foreign residents
© DIH Solutions

Lugano Research

Supply & occupancy

Bed supply3.0 k beds · 2025
Bed supply, annual average · 2019–2025
Net bed occupancy52.8% Annual value 2025
Net bed occupancy, annual values · 2019–2025
Source: Swiss Federal Statistical Office (BFS) · HESTA · Preparation and analysis: DIH Solutions Research© DIH Solutions

Net room occupancy*

* Net room occupancy based on available net capacity. YTD occupancy is not calculated.

Source: Swiss Federal Statistical Office (BFS) · HESTA

Reporting monthAugust 2026
73.7%
Full year2025
58.2%

Lugano supply

Available rooms and beds in the reporting month.

1,582Available rooms · August 2026
Available rooms1,582
Available beds3,003
Available rooms in the prior-year month (August 2025)1,662
Available beds in the prior-year month (August 2025)3,126

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Assessing a hotel project, rebranding or hospitality use in Lugano?

DIH Solutions advises owners and developers on operator search and selection, lease, management and franchise structures, as well as forecasting, rent capacity, lease cover / DCR and residual-cost analysis. We currently support active search mandates from hotel and serviced-apartment operators as well as concrete lease offers for Swiss markets. We compare operators and assess rebranding and conversion from a commercial perspective.

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Research Notes

Data & Methodology

Swiss Federal Statistical Office (BFS) · HESTA · Data through August 2026

Only official, traceable data is shown. Annual values run from 2019 to 2025, monthly values from January 2025 to the latest reporting month.

  • Source: Swiss Federal Statistical Office (BFS), HESTA accommodation statistics.
  • Geography: political municipality of Lugano (BFS municipality number 5192), not the canton or a tourism region.
  • Scope: open hotels and health establishments as defined by BFS. Origin refers to the guests' country of residence (Swiss residents or foreign residents).
  • Net room and bed occupancy refer to available net capacity. Annual occupancy is not averaged from monthly percentages.
  • Annual room and bed figures are official annual averages, not year-end stock. Current occupancy is the reporting-month value; YTD occupancy is not calculated.
  • Length of stay is a DIH Solutions calculation (overnight stays divided by arrivals for the identical period) from official HESTA inputs and not a published BFS indicator.
  • ADR and RevPAR are not part of the public dataset.

The data shown is based on official sources and is prepared by DIH Solutions Research. The presentation is a high-level market overview and does not constitute a project-specific feasibility, valuation or investment conclusion.

Data source
Swiss Federal Statistical Office (BFS) · HESTA
Data through
August 2026
Last updated
14/10/2026
Technical details

Reporting period: August 2026

Monthly series: January 2025 – August 2026

BFS: supply and demand ↗ · BFS: demand by country of residence ↗